Alpha Romeo Sedan

My inspiration for this post came from a video I found on LinkedIn. I’ve included a still frame from the video below. I wasn’t enthralled with the car design in the video but I loved the background and the mood it created. I enjoyed the challenge of placing a figure in front of my design.

I included the entire page of doodles this time around which I usually don’t do. I thought my viewers might be interested in the thought process that goes into these posts. As you can see, I place an arrow next to the ones that intrigue me for further development.

I love sketching futuristic cars with long wheelbases and expressive forms. My goal was to create a design that was as ‘head turning’ as any sports car, but without relying on air scoops to make it dramatic.

As usual, I didn’t decide what brand to make this post until I was further along in the design process. I felt the flowing forms had an Italian flair to them. Since I hadn’t sketched an Alfa before, I forged ahead in that direction.

I didn’t like the past Alpha Romeo front end designs that I found on NetCarShow, so I created my own new ‘face’ for the brand.

I also don’t like Alpha wheel designs, so I used ones from the Lamborghini Lanzador concept crossover. They have roundish design elements similar to Alpha’s.

I spent a good deal of time refining my design in Adobe Photoshop. Over the course of 3 days, I went from raw sketch to polished rendering using Photoshop and Vizcom.ai.

Once I was satisfied with the design, I generated AI videos of it in Chat GPT Sora and Runway ML. I had excellent results with both without entering anything in the prompt. Unfortunately, I still ended up with artifacts in the videos, particularly at the rear where AI didn’t have enough information to properly depict my intent.

Overall, the videos were dramatic. AI did a remarkable job of creating realistic and fluid movements of the female figure as she walked by the car. The last image in this post was created from a still frame from the video with much Photoshop work and further enhanced by adding interior details.