My goal with this post was to create a sports sedan as exciting as a mid-engine car. I chose Tesla as the marque for this series due to its graceful design vocabulary. (Except for the Cybertruck). After I put this post together, it occurred to me that my choice of Tesla could be interpreted as politically motivated, which is not the case. I don’t think of car brands in those terms.
Lately, I’ve been sketching directly into Photoshop. I try to give myself a goal for a design direction first. Then I usually find a view of a car in a background that I like to sketch over. After a few hours of sketching, I put the best versions into Vizcom. I’ll pick several of those versions to improve further in Photoshop.
I did many ideations before I was satisfied with the design direction. So many that I put several on a page to give you an idea of the scope of my work.
This is the first new design of mine that was optimized by AI utilizing Vizcom.ai, Sora and Runway ML. I had a very tortured design process for this series. I began by using Adobe Photoshop on a Vizcom generated image of my sketch using the style: Cyber Cel. I included the reference image that I used in Vizcom. After multiple iterations, I created a Sora video. I cut and pasted a side view from a still frame of the video onto my rear 3/4 rendering in Photoshop. I took the rear half of that sketch and combined it with the front half of another Vizcom generated image to create the featured image.
The first two videos were generated with ChatGPT’s Sora AI video model. The last three were created from Runway ML. I feel the Runway videos are far superior to Sora’s. Even with 720p resolution, the Sora videos look rough. However, the side view I used from the Sora video to create the featured image is dramatic.
My intention with this design was to create a new Tesla aesthetic that merges their traditional flowing graceful forms with some of the edginess of the Cybertruck, minus its rawness.
